Ukukhetha izinsizakalo zokuphrinta nokwenza ngokwezifiso amalebula ezokudla kunganikeza amanani amaningi emikhiqizweni yakho nasemakethe yakho ngaphezu kokuthi "ilebula" uqobo.
- Ukuhambisana Okukhulu, Ukunciphisa Izingozi
Ukuhambisana Okunembile Nezomthetho: Ukuqinisekisa ukuhambisana okungu-100% nemithetho yokuphepha kokudla yezenhlalo kanye nemakethe eqondiwe (njengemibhalo yokudla, uhlu lwezithako, usuku lokukhiqiza, impilo yeshelufu, izimpawu zokuqinisekisa, njll.) kugwema ngokuyisisekelo izingxabano zomthetho kanye nezingozi zokukhipha emashalofini ngenxa yeziphazamiso zokubhaliswa.
Ulwazi Olucacile Nolwazi: Ukuphrinta okwakprofessional kuqinisekisa umbhalo ocacile nowokufundeka kanye nezithonjana, kukhuthaza ukwethenjwa kwabathengi futhi kuqedela umthwalo wemfanelo wenkampani wokuhlinzeka ngemininingwane ecacile yomkhiqizo.
- Ukuvuselelwa Kwamabhendi, Ukwanda Kwezokuthengisa:
Ubuhle Bokubuka: Ukusebenzisa ukuphrinta okuphezulu, imibala ethile, ukufaka uphawu okushisayo, kanye nokufaka i-UV okukhethwayo, kudala umphumela ohlukile wokuthinta nokubuka, kukhangela ukunaka kwabathengi eshalofini ngokushesha, kuba "umthengisi ophumayo."
Ubulungiswa BeBrand: Ngokuqhuba ukuklama okwenziwe ngokwezifiso, izinto, nezinqubo, ukuhambisa kahle ukuma okuyisisekelo kwe-brand njengokuphezulu, kwemvelo, okwenziwe ngempela, noma okujabulisayo, ukusungula uxhumano lwez emocional nabathengi abaqondiwe nokwandisa ukwethembeka kwe-brand.
Inani leMikhiqizo: Thuthukisa Ukuqinisekiswa Komkhiqizo: Amathegi ahlanzekile futhi anobuchwepheshe ayisibonakaliso sangaphandle sesimo somkhiqizo, okukhuthaza ngokwengqondo abathengi ukuba bakholelwe, "Uma amathegi enziwe kahle kangaka, umkhiqizo kufanele ube muhle."
- Flexible and Efficient, Adapting to the Market
Ukukhiqiza Okuncane Okuguquguqukayo: Kusekela izidingo zokwenza ngokwezifiso ezincane, eziningi, ezifanele ukuhlolwa kwemikhiqizo emisha, izinguqulo ezilinganiselwe, noma imikhiqizo yesizini, kusiza ama-brands ukuphendula ngokushesha ezinguqukweni zemakethe nangentengo ephansi.
Ukuhambisana Kwezinto Eziningi: Kunikeza izinto zokufaka amalebula ezifanele kakhulu (njengokuthi zihlala zimanzi, zihlala zihlala, zihlala zishisa, futhi zihlala zikhishwayo) ngokusekelwe ezicini zomkhiqizo (isb., ezibandayo, ezifakwe, ezisekelwe kumafutha), kuqinisekisa ukuthi amalebula ahlala eqinile, ebonakala kahle, futhi avikela ekuphukeni ezindaweni ezahlukene.
Thuthukisa Ukusebenza Kwezimali: Ukubambisana nabahlinzeki bezinsizakalo zokuphrinta abathembekile kuhlinzeka ngesevisi eyodwa ukusuka ekuhloleni kokwakhiwa kuya ekulethweni ngesikhathi, kunciphisa ukuphathwa kwezimali zokuhlinzeka futhi kukuvumele ukuthi ugxile kakhulu ekuthuthukiseni imikhiqizo nasekuthengiseni.